ParityCube, the corporate behind Zingoy, DesiDime and Cuelinks, right now launched OpenTrust (opentrust.in), a free, community-run registry the place Indian retailers can share experiences with cellular numbers linked to chargebacks, pretend orders, refused cash-on-delivery orders and OTP scams, and verify new clients earlier than fulfilling an order.
In India, the cellular quantity has turn into the identifier for nearly each on-line service provider, with clients signing up and logging in utilizing simply their quantity. For a scammer, that makes beginning over simple: a brand new cellular quantity is sufficient to run the identical rip-off throughout hundreds of digital platforms. The scams vary from promo abuse to cash-on-delivery refusals and, in worse circumstances, purchases made with another person’s bank card.
“Zingoy receives a whole bunch of complaints yearly, as fraud is highest for digital present playing cards and digital cash. We’ve burned our arms a number of occasions making an attempt to battle the scammers and the system,” mentioned Mehul Jobanputra, CEO, ParityCube.
“There must be a simple manner for retailers to share details about unhealthy actors programmatically, and that’s how OpenTrust was born,” mentioned Jimish Jobanputra, CTO, ParityCube.
The way it works
Retailers submit solely the cellphone quantity and a motive code. No buyer names, addresses or order information are ever shared. Numbers are matched utilizing a keyed hash and saved encrypted, lookups reveal solely the final 4 digits, and reporting retailers stay nameless behind a “verified service provider” badge. A grievance course of lets anybody right an entry made in error.
Each permitted service provider will get 100,000 free checks by way of API, with no card or gross sales name required. Developer documentation and consumer libraries can be found from day one.
OpenTrust shouldn’t be a business product. ParityCube constructed it as a result of fraud drains trustworthy companies and, by them, India’s digital financial system. When retailers warn one another, the identical unhealthy actor has a tougher time transferring on to the subsequent retailer. Retailers can join at opentrust.in.
About OpenTrust
OpenTrust is a free, shared registry that helps Indian retailers flag and verify cellular numbers related to fraud. It’s constructed and maintained by ParityCube.
About ParityCube
Based in 2011 by Mehul Jobanputra and Jimish Jobanputra, ParityCube is a Mumbai-based efficiency advertising firm centered on affiliate marketing online, cashback, buying communities and digital buyer acquisition.
Its portfolio contains DesiDime, Zingoy, Cuelinks and LetsEarn, serving shoppers, publishers, influencers and types throughout a number of verticals.
In the present day, ParityCube studies 50 lakh+ registered customers, 500+ model companions, 250M+ affiliate clicks and ₹1B+ in GMV, with 70+ workers and a broader attain of 20M+ customers.
Media contact
Parity Dice Pvt. Ltd.
Electronic mail: admin@paritycube.com
Cellphone: +91 989 294 4089
Location: Mumbai, Maharashtra
